I want a Jeep!

Jeeps Jeeps Jeeps!

Powered by Genesis

Jeep Unveils 2007 Jeep Compass

The Jeep?ǬÆ brand is expanding into new territory with the all-new 2007 Jeep Compass ?¢‚Ǩ‚Äù a modern-styled Jeep vehicle that delivers fun, freedom, utility and Jeep 4×4 capability. Jeep Compass also provides exceptional fuel economy, a long list of safety features and interior flexibility, all at a great value.

Based on the Jeep Compass concept first introduced at the 2005 International Motor Show (IAA) in Frankfurt, the 2007 Jeep Compass is an all-new product that combines the packaging and functionality of a sport-utility vehicle (SUV) with the performance, handling, fuel economy and price of a compact car or small pickup. Compass is the Jeep brand?¢‚Ǩ‚Ñ¢s first front-wheel-drive-based product with a fully independent suspension for comfortable on-road ride and handling and fun-to-drive characteristics. Jeep Compass will be available in both front- and four-wheel drive.

“Compact and nimble, Jeep Compass brings a new sense of adventure, performance, fuel-economy and value not expected in a compact SUV,?¢‚Ǩ¬ù said Jeff Bell, Vice President ?¢‚Ǩ‚Äù Jeep, Chrysler Group. “With Compass, Jeep continues to grow by offering a modern-styled Jeep designed to reach consumers who may not have previously considered the brand. Jeep Compass provides 4×4 confidence, brand cachet and the inspiring sense of excitement and adventure that only Jeep can offer,?¢‚Ǩ¬ù Bell added.

The 2007 Jeep Compass and Jeep Compass Limited models will be available in U.S. dealerships and global volume markets in the third quarter of 2006.

h3. Conquering New Territory

Jeep Compass will compete in the compact SUV segment, which is expected to grow considerably in the next decade, giving the Jeep brand the opportunity to grow with it. Annual compact SUV volume in the United States for the 2004 calendar year was 297,000 units or 1.7 percent of the market. The compact SUV segment is expected to almost double to 568,000 units by 2010 and almost triple to 814,000 units by 2016.

With the all-new Jeep Compass, Jeep is targeting single or recently married educated professionals in their early 20s to early 40s, who are independent and family-oriented. These buyers skew female and earn a median income of $60,000. Fifty percent are college educated. Upscale, fashionable and refined items fit their lifestyle. They want a sophisticated and modern vehicle that allows them to break from the routine, and Jeep Compass is designed and engineered to exceed those needs.

h3. A Modern Interpretation of Traditional Jeep Styling

Sleek and sophisticated, the Jeep Compass broadens the global appeal of the Jeep brand by attracting new buyers who may not have previously considered the brand.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Jeeps

  • Cherokee
  • CJ
  • Commander
  • Compass
  • concept
  • Concept Cars
  • FC
  • hurricance
  • liberty
  • Patriot
  • TJ
  • willys
  • Wrangler

Recent Comments

  • David P McKinnon on Jeep Wrangler YJ Wiring Diagram
  • James Thomas on Dangerous Tendency in the Off-road World
  • Heather Miller on Jeep Wrangler YJ Wiring Diagram
  • Robert Wall on Jeep Wrangler YJ Wiring Diagram
  • Yavar on Jeep Wrangler YJ Wiring Diagram

Archives

  • August 2012
  • June 2012
  • December 2011
  • November 2011
  • October 2011
  • August 2011
  • July 2011
  • June 2011
  • May 2011
  • September 2010
  • July 2010
  • April 2010
  • March 2010
  • February 2010
  • January 2010
  • December 2009
  • November 2009
  • October 2009
  • April 2009
  • February 2009
  • January 2009
  • December 2008
  • November 2008
  • October 2008
  • September 2008
  • August 2008
  • July 2008
  • June 2008
  • May 2008
  • April 2008
  • March 2008
  • February 2008
  • January 2008
  • October 2007
  • September 2007
  • August 2007
  • July 2007
  • June 2007
  • May 2007
  • April 2007
  • March 2007
  • February 2007
  • January 2007
  • December 2006
  • November 2006
  • October 2006
  • September 2006
  • August 2006
  • July 2006
  • June 2006
  • May 2006
  • April 2006
  • March 2006
  • February 2006
  • January 2006
  • December 2005
  • November 2005
  • October 2005